B612ī612 launched in August of 2014 in time to ride the growing wave of popularity of “selfie culture,” earning it many users across Asia, Central and South America, and Eastern Europe. The selfie-optimized app boasts a host of features not found in more general-purpose camera apps, including the option to automatically switch to the user’s front-facing camera upon start-up, as well as the ability to easily switch between 92 types of filters simply by swiping the screen. Tokyo, Japan – Ma– LINE Corporation announced today that its selfie camera app B612, available for free on iPhone, Android, and Windows Phone platforms, topped 150 million downloads worldwide as of March 3.ī612 is a dedicated selfie camera app which allows users to customize their photos with a wide variety of filters and effects.
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